The Rule of 7 in Real Estate Agent Marketing
As a real estate agent, you need to be constantly staying top of mind with your clients and potential clients. Have you ever logged onto Facebook and noticed that someone in your network just listed their home with another agent? This is one of the most challenging feelings in real estate. One of the main contributors to this is not everyone in your database knows you are in real estate. In fact, in marketing, there is a rule that people need to hear your message 7 times before they start to see you as a service provider. Therefore, if you have only had a few conversations with the person that listed with someone else, then chances are, they don’t even know you are in real estate.
Proven Instagram Tips for New Real Estate Agents
Instagram is an amazing tool for real estate agents and if used properly it can lead to an endless stream of business. Along with other social media channels, Instagram is a top way to easily stay in touch with your network and build new connections. In this lesson, you will learn 4 quick tips that you can start using right away and there are 5 Instagram tools that will help speed up your success on Instagram.
Most Popular Real Estate Tips from 100 Episodes
After 100 episodes of Rev Real Estate School, there are four clear winners when it comes to the most popular trips and tricks for real estate agents. These four episodes were downloaded more than any other lessons in our first 100 episodes of Rev Real Estate School. There are tips on becoming a regular, email marketing, questions for leads, and how to make $100,000 in real estate!
The Best Free Real Estate Agent Tools for 2019
As a real estate agent, there are so many apps, tools, and CRMs to choose from. Each piece of software works a little differently and has certain features. What are the best tools out there if you are on a budget and want to focus on free tools only? We have your back! Here are our favorite real estate agent tools, apps, and CRMs for 2019. They include tools for meditation, productivity, organization, video, lead generation, social media, and graphic design.
Real Estate Agent Geo Farming Plan
Geographic farming is the most powerful way to grow and maintain a successful real estate business. It allows you to establish your brand and centralize your listings and sales in one geographic area. To be a successful farmer you must commit to an area and understand that it’s a marathon, not a sprint. Setting up these expectations and being in the right mindset right out of the gate is the key to success. As a new real estate agent, you can quickly become a geo farming pro with these quick tips.
Free Marketing Ideas for New Real Estate Agents in 2019
Being a real estate agent is an expensive career. There are all your known costs like your brokerage, office supplies, board dues, and then there are all those additional marketing costs that you weren’t expecting. How can you generate leads if you don’t have the marketing budget of other REALTORs? Well, it’s actually much easier than you would think. The best source of business for a new real estate agent with a low budget is your sphere. You need to know how to best stay in front of your sphere to start producing at a high level.
The Power of Public Speaking in Real Estate
Public speaking in real estate can be a huge lead generation source and it can quickly expand your influence as a real estate agent in your community. Yes, it takes work to learn how to public speak and it can be a challenge to land speaking engagements off the start, but with some time and effort, speaking can be a great source of business. Start by going to Toastmasters. From there you can start crafting your speech and refining your content. Finally, you can reach out to event organizers in your city and you can start building your influence.
Handling Negative Real Estate Reviews
In real estate, negative reviews are just part of the business. They aren’t fun and they can really sting but they do happen. Avoiding them completely either means you aren’t taking enough challenges with your business or your aren’t asking enough people for reviews. Negative reviews can be an opportunity. You can respond with positive customer service and actually put your business in a better position despite the negative review.
Email Marketing Hacks for REALTORs
As a real estate agent, email marketing can be fantastic way to build relationships with people in your database. It’s just important to you approach your real estate email marketing with the right strategy. In this podcast, we discuss a few of the best hacks for REALTORs who want to leverage the power of email marketing using such platforms as Mailchimp. You will learn about subject lines, open rates, unsubscribers and more.
Selling Real Estate to Analytical Personalities (Blue/High C)
When selling real estate, you need to have an understanding of the 4 personality types. The DiSC test breaks personalities into 4 types: Dominant (Red), Influencer (Yellow), Stead (Green), and Conscientious (Blue). In this podcast, you will be learning how to sell to the Blue personalities or the High C personalities. These are the analytical personalities and the detail oriented people. They can be very slow to make decisions and need all of the information before moving forward.
Selling Real Estate to Steady Personalities (Green/High S)
When selling real estate, you need to have an understanding of the 4 personality types. The DiSC test breaks personalities into 4 type: Dominant (Red), Influencer (Yellow), Stead (Green), and Conscientious (Blue) . In this podcast, you will be learning how to sell to the Green personalities or the High S personalities. These people dislike conflict and are risk averse. They crave safety and are slow to make decisions. Knowing how to sell to this personality type is very important because there is risk and change when someone is buying or selling a home.
Selling Real Estate to Influencer Personalities (Yellow/High I)
Selling real estate requires a keen understanding of people and their personalities. The DiSC test breaks personalities into 4 type: Dominant (Red), Influencer (Yellow), Stead (Green), and Conscientious (Blue). Each of these 4 personalities require a different sales approach to win them over in real estate. High I personalities or Yellows are outgoing, enthusiastic, and the life of the party. As a real estate agent, you will need to perfect your small talking skills as they want to know who you are. They are very concerned with likeability and rapport.