The Best Price Reduction Strategy for Real Estate Agents
New Agents, Sellers, Systems Michael Montgomery New Agents, Sellers, Systems Michael Montgomery

The Best Price Reduction Strategy for Real Estate Agents

Trying to find the best price reduction strategy as a real estate agent can be a challenge. Set yourself up for success with an email template and script to help your chances at securing a price reduction in real estate. Out of all the conversations you have with a client, price reductions can be one of the most challenging. Therefore, know you are not alone if you are shaking when dialing your seller's phone number.

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5 Tips To Look Natural on Camera [New REALTORs]
New Agents, Marketing Michael Montgomery New Agents, Marketing Michael Montgomery

5 Tips To Look Natural on Camera [New REALTORs]

As a new real estate agent, you know the importance of using video in your business, but how can we start to feel more natural on camera? Video has led the way when it comes to personal marketing in real estate and connecting with the consumer. Many top businesses started to use video in their marketing, blogs, and social media profiles when the stats started to come out on user interaction with video and the search engine’s love for this type of content.

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Real Estate Lead Follow Up Hack
Marketing, Prospecting and Sales Michael Montgomery Marketing, Prospecting and Sales Michael Montgomery

Real Estate Lead Follow Up Hack

In today’s world, it can be hard to connect with a real estate leads. Driving leads to sign up on your website can be accomplished with Facebook ads or Google ads, however, converting the lead and starting a conversation with the real estate lead is on you as the agent.                                    

Real estate agents know the importance of “speed to lead” and trying to get to the lead in less than 5 minutes.

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24 Best Books for New Real Estate Agents
New Agents, Systems, Personal Growth Michael Montgomery New Agents, Systems, Personal Growth Michael Montgomery

24 Best Books for New Real Estate Agents

As a new real estate agent on the path to success, you need to focus on the right things and read the right books to help you build your business and sell more real estate. Here you will learn the 27 best books for new real estate agents, and they will be organized for you. A long list of the best books for new REALTORs is good, but a list with structure is better.

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The Best Conversation Between a Real Estate Agent and Buyer
New Agents, Buyers, Prospecting and Sales Michael Montgomery New Agents, Buyers, Prospecting and Sales Michael Montgomery

The Best Conversation Between a Real Estate Agent and Buyer

When you are working with a buyer, it can be endlessly frustrating when they just can’t find the right home. It isn’t just frustrating for the real estate agent, it is challenging for the client looking to buy a home.

Here, you will learn two powerful scripts and techniques that you can use to help the buyer along the process. These are best used at the time of an initial buyer consultation then again when you are not able to find what they are looking for, however, you can use it any point in the process.

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The Top Real Estate Performance Metric
New Agents, Systems Michael Montgomery New Agents, Systems Michael Montgomery

The Top Real Estate Performance Metric

As a new real estate agent, you need to know the importance of tracking. As salespeople, our minds can play tricks on what we think we are accomplishing in our prospecting and lead generation time. But, what performance metrics should we be tracking as a new real estate agent? And how do we know if we are being successful?

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2 Simple Facebook Ad Tricks for REALTORs®
Marketing, Prospecting and Sales Michael Montgomery Marketing, Prospecting and Sales Michael Montgomery

2 Simple Facebook Ad Tricks for REALTORs®

When lead generating as a real estate agent, Facebook can be one of the lowest cost per lead platforms available to REALTORs®. When prospecting for buyer leads and seller leads, Facebook ads can be great, however, with all of the ad targeting and ad copy options, how do you select the best Facebook ad approach for your real estate business?

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7 Challenges of Being a Real Estate Agent and How To Avoid Them
New Agents, Prospecting and Sales, Personal Growth Michael Montgomery New Agents, Prospecting and Sales, Personal Growth Michael Montgomery

7 Challenges of Being a Real Estate Agent and How To Avoid Them

Real estate professionals face a different set of challenges from most careers. In the real estate industry, you are required to know about a lot of different areas like law, negotiations, social media, sales, and business development. All while continuing to find new clients to help your business grow.

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8 Top SEO Tips for REALTORs® + The Best Keywords For Agents
Marketing, Prospecting and Sales Michael Montgomery Marketing, Prospecting and Sales Michael Montgomery

8 Top SEO Tips for REALTORs® + The Best Keywords For Agents

Your a real estate agent and you want to rank on the first page of Google, but ranking organically for local SEO seems too challenge, well fear not, search engine optimization for real estate agents doesn’t have to be the hard. It just takes some understanding of SEO for REALTORs® combined with proper content marketing.

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